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Lunchtime Trivia Thursday, March 26

Lunchtime Trivia Thursday, March 26
Dave Creelman
Mar 26, 2026 | 12:05 PM

Trivia Question

Q: Up to 30% of our screen time is spent doing this. What is it?
A: Browsing and looking for something to watch. 

 Recent studies show that up to 20–30% of total screen time is spent browsing platforms rather than actively consuming content.

On streaming platforms (Netflix, Disney+, Prime Video):

Average user spends ~17–20 minutes per day browsing before selecting something to watch.

This is often longer on platforms with larger libraries or less effective recommendation engines. (mediaincanada.com)